- A network of learn-to-swim experts
- Membership directory
- Invitation to exclusive conferences
- Vendor discounts
- And Much More!
- Safer3 Water Safety
- Infant / Toddler Instructor Training
- Special Abilities Instructor Training
- Vendor discounts
The Swim School Directory has been uploaded to the Library. CLICK HERE
- Sponshorship Programs
- Event Exhibitors
- Advertising Programs
- Visibility - Visibility to our members and the thousands of families they serve nation wide
- Education - Provide educational development for our members
- Marketing - Access to the Association's mailing list
- Accessible - Website links from our website
- Publicity - Advertising opportunities in Swimformation quarterly newsletter
- Credibility - Use of the Association's name & logo on your website and marketing pieces
A Special Note Of Thanks
In October, we will have the opportunity to elect new members to serve on the Board of Directors. Many thanks to the wonderful volunteers and board members, past and present, who have graciously shared their time, ideas and commitment to the growth of our organization and the learn-to-swim industry as a whole. Their contributions make a positive difference in the world and we are grateful!
Board Of Directors Election This Fall
Vote for Vice President and 3 New Board Members! At the Denver National Conference, you will have the opportunity to elect a vice president and three new board members. Each candidate is presented here in alphabetical order. If you are not attending the event, please contact the Association Office for an absentee ballot.
Vice President Candidate: John Kirk - Little Otter Swim School
I would like to ask for your vote to become Vice President of the United States Swim School Association. My wife Lory, and I, joined the association 12 years ago as we were beginning our journey to become swim school owners. We have been helped by many fellow owners along the way. Now, it is time for us to give back. I was born in Charlotte, NC and attended Appalachian State University where I met my amazing wife. I became a camera operator in video and film after college. During this period I was fortunate enough to work on 2 projects that were awarded EMMYs and other awards. I enjoyed this work but knew that I wanted
General Election Candidate: Jon Alpert - Waterworks Aquatics
My name is Jon Alpert and I am seeking one of the seats on the USSSA Board of Directors. I am the very proud husband to Tasha and father to 2 girls, Kendra (4) and Hailey (1.5). I have been an active member of this great association for the last 12 years and it has been my pleasure to serve on the conference committee for more than 5 years. I started my swim program out of backyard and association community pools 20 years ago, 8 years later I ventured out to raise money from investors and banks to build my center from the ground up. Since then, Waterworks has seen tremendous growth and has expanded our team from 3
General Election Candidate: Tiernan Murphy - Making Waves Swim School
Tiernan Murphy is the Owner and Founder of Making Waves Swim School in Ontario, Canada. Making Waves began as a backyard pool business in 1994 and has grown into the largest private swim school in Ontario. Making Waves currently teaches over 6000 students each week out of their 3 indoor facilities. Tiernan, together with his wife Stephanie, and their team of over 120 outgoing staff are dedicated to the safety and success of each student at their school. Tiernan has experience with many swim school owner situations. He has knowledge and experience as a small operator in a backyard pool setting, operating out of leased f
General Election Candidate: Jeff Purchin - 5 Cities Swim School
Hi fellow USSSA members! I am so excited to run for a Board position again. My background includes starting my own swim school in 1979 in Los Angeles and receiving a BA Business/Recreational Degree from San Diego State University in 1981. I founded the 5 Cities Swim School which is located on the Central Coast of California in 1984. It's been a magical ride owning and operating this swim school for the past 31 years. I was a Board Member for USSSA from 2006-2009. My passion is not only owning my swim schools for over 36 years; it's also being an active and present member of our association. I am so grateful for what I hav
General Election Candidate: Casie Shore - Swim to Shore
I have been a member of the USSSA for over 10 years. Like all of you, I have a great passion for what I do and the difference we make in our communities. My backyard swim school, Swim to Shore, was established in 2002 where I taught private lessons while my kids were in school. Six years later I took a great leap of faith and took on the project of building a small swim school in a retail center so we could teach lessons year-round. Swim to Shore jumped from serving 100 students seasonally, to serving thousands in our small but mighty 2500 square foot facility. As nice as it would be to take credit for the success of my sm
Registering individuals from your team will enable them to attend workshops, conferences and have full access to continuing education through USSSA. How to? It's as easy as 1-2-3. Here at the USSSA website, go to Member Login. Enter username (email) & password. Go to Membership Options and you will see "Click here to add Individual Member." *Please note: each Swim School Membership includes 2 FREE Memberships and the Contact Person for the Swim School is the first Individual Member. Complete online form and "Add This Member", then PROCEED TO CHECK OUT...this is important as you MUST complete the final step to make certain
Conference Registration Made Easy
Ready to register online for Denver? Here are some tips! Make certain your membership renewal is up-to-date. Go to Member Login. Login with your username (email) & password. Click on EVENTS above. Select Denver. Next, click on Conference Registration if all attendees currently have an individual membership OR select Individual Memberships to add your team as individual members of USSSA. Now you can continue to Conference Registration and select the number of attendees, name(s) and options. We'll see you there!
Awards of Excellence
Calling All-Stars! USSSA is currently seeking nominations for Awards of Excellence. Award categories include magazine print ad, photograph, t-shirt, Safer 3 Water Safety Foundation activity, promotion, business development/leadership and NEW in 2015 is wrap advertising. Entries will be displayed and voted on by members at the Denver Conference. You do not have to be present at conference to win. Open to all USSSA members! Visit the members-only library for the official "2015 Awards of Excellence" nomination form. All entries must be received by September 14, 2015. Thank you!
Journey To The Top^Tuesdays
The sky's the limit! Journey to the Top^Tuesdays will fly to your inbox and keep you updated with the latest #DoDenver2015 Conference Countdown information. Set your sights high and join your friends and colleagues in Denver, Colorado, October 7-9, 2015.
Int'l Conference Just Announced
Expecting just another conference? Think again! An exotic locale is the perfect setting to rethink, recharge and regroup. You will share your adventure with like-minded swim school professionals from around the world. Destinations for this exclusive event have included Fiji, Maui, Kauai and Phuket. This event is held every other year and alternately hosted by our friends at Swim Australia. Now it's our turn to select the setting! Without further ado......steel drum roll please..........USSSA is delighted to invite you to Roatan in 2016! Click on the EVENTS tab to preview this beautiful setting.
Let's Journey To The Top
Join us for Conference 2015! Destination Denver, October 7th-9th. Take part in educational sessions, timely topics on business development & meet these amazing industry leaders! Bruce Sullivan, Keynote Speaker, Author & Business Leader. Mike Foster, Foster Institute - Elite IT Security Agency. Trish McGonnell, National Center for Safety Initiatives.
The BEST Educational Resources Right Here
Need educational resources??? Visit the USSSA online library! Our exclusive members-only library offers over 275 articles to assist you in every aspect of your learn-to-swim journey. Topics range from parent resources, teaching tips, pool maintenance and more than 50 articles specifically addressing business/staff development. These resources are available to you online anytime. Simply log in and access the library through Members Only. Check it out!
Safer 3 Launches Video Project
Safer 3 Water Safety Foundation, in partnership with the United States Swim School Association, is proud to announce the launch of three new water safety PSA videos. The videos, entitled "Identify & Reduce Your Family's Drowning Risk," will focus on water safety measures that individuals can take to remain safer when in, on, or around water. To date, 24 regional TV stations have picked up the PSA videos and are currently broadcasting them from California to Virginia. In addition to that distribution, the PSA spots will be seen in doctors' offices, medical clinics and hospitals throughout the U.S. The videos urge view
2015 National Conference Update
Join the US Swim School Association for the 2015 National Conference located in Denver, Colorado. You will love the location! Denver is nicknamed the Mile-High City because its official elevation is exactly one mile above sea level. It's one of the highest major cities in the U.S. and the setting will offer an exciting experience for our members, sponsors and exhibitors to share hot trends and new ideas. Our purpose is to pack the house and in an effort to do so, the Board of Directors has lowered conference fees to entice all of our members to join the event. Registration for the event will be open on our website by June
@ Home In The Water
US Swim School Association (USSSA) began in 1988 to fill a gap in the swim school industry. Over the past 25 years, USSSA has grown to become the largest swim school association in the country, and is recognized by affiliated schools, instructors, and parents alike as the preeminent swim school organization in the world. Currently, USSSA has over 400 member schools in 39 states and 16 countries worldwide. USSSA Member schools provide swimming and water safety instruction to over 500,000 students each year. Swim schools receive invaluable benefits as USSSA members, receiving the latest training in water safety, swim i
around the pool
Click the button above to be directed to our Swim School Directory and find a Swim School near you!
United States Swim School Association partners with Safer 3 Water Safety Foundation to educate on drowning prevention.